Sun Life Private Wealth – a new benchmark for excellence

About Sun Life

Sun Life is a global leader in asset management, wealth, insurance, and health solutions. For more than 160 years, we have helped millions of clients worldwide achieve lifetime financial security and live healthier lives.

Backed by strong financial fundamentals and a long-standing heritage, Sun Life is proud to have supported clients and families across generations.

Prime asset manager and insurer

CAD 1.60T^ I Asset Under Management

#1 Insurance business in Canada
Leader in HNW insurance globally

Large market capitalization

CAD47.4B^

Listed on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges

Strong credit rating

Standard & Poor’s AA*

Moody’s Aa3
A.M. Best A+
DBRS AA

*One of the highest ratings among life insurance companies globally

Trailblazer and global leader in High Net Worth insurance

30 years of experiences

80+ countries with Client presence

Deep heritage

160 Years

28 offices globally, 8 in Asia

Leading financial services organization

85+ M clients

95,000 advisors

66,900 employees

About Sun Life Private Wealth

Sun Life High Net Worth corporate video

In an increasingly complex financial and regulatory environment, having an expert insurance partner who can protect wealth across borders and generations has never been more important.

As a pioneer in High Net Worth (HNW) life insurance since the 1990s, Sun Life is an industry leader in creating bespoke life insurance solutions designed to protect, grow, and transfer wealth across generations.

At Sun Life Private Wealth, we set a new benchmark for excellence as we bring together 4 Sun Life entities to offer a seamless experience to High Net Worth Clients:

  • Sun Life Assurance Company of Canada Singapore Branch
  • Sun Life Assurance Company of Canada Bermuda Branch
  • Sun Life Hong Kong Limited (Incorporated in Bermuda with limited liability) – High Net Worth business
  • Sun Life (DIFC) Limited 

Sun Life Private Wealth brings together our global capabilities into one connected experience – combining financial strength, specialist expertise and bespoke solutions to help protect, preserve and transfer wealth across generations.  

With continuity across markets and a discreet, high-touch approach, we help Clients move forward with clarity and confidence at every stage of their journey.

Through our network of specialised distribution partners across Asia and the Middle East, we provide a comprehensive range of solutions, including:

  • Life insurance solutions ranging from Whole Life, Universal Life, and Indexed Universal Life for lifetime protection and wealth preservation
  • Savings solutions designed for wealth protection and long‑term accumulation

To support effective cross‑border wealth planning, we offer insurance solutions issued from multiple jurisdictions, including Asia and Bermuda, enabling greater flexibility for international families.

Learn more about our Private Wealth insurance solutions

Singapore

Hong Kong

Bermuda

Leadership perspective

Sujoy Ghosh

Sujoy Ghosh

CEO, Sun Life Private Wealth

“Sun Life Private Wealth makes it easier for High Net Worth Clients to access the full strength of our business through one connected experience. 

We bring together our financial strength, specialist expertise and global capabilities in a way that feels seamless, personal and discreet, so Clients can navigate complexity with confidence, protect what matters most, and sustain wealth for generations.”

Latest news releases

Why choose Sun Life Private Wealth

Global strength and security

Confidence built on long-term stability and trust

Innovation tailored to you

Seamless access to market-leading, bespoke insurance solutions that evolve with your needs

Unmatched service excellence

Dedicated support, 24-hour underwriting, exceptional broker service

Market insights

Gain deeper perspectives through our thought leadership on wealth, legacy and intergenerational planning.

Continuity or collapse: The silent risk in Asia’s great wealth transfer

Possibly the single greatest unspoken risk in Asia’s family enterprises is the death of the principal.

How to transfer wealth without burdening the next generation

Over the next two decades, trillions of dollars are expected to move from one generation to the next in what many call the Great Wealth Transfer. 

Best high net worth insurer

Awarded for our commitment to excellence and our dedication to innovative product development and superior service to our partners and Clients

Life insurance of the year

Recognised for our commitment to product innovation in meeting the wealth planning needs of our Clients